CLIENT

BRIEF

Design the 2011 Annual Report.

SOLUTION

For the third year we've designed the YMCA Annual Report. This year we created an A1 poster that folded down to A5 – complete with a 'belly band' to keep it all together.

One side of the poster was a striking image coupled with the charity's aim, the reverse held the details of what the YMCA had been up to over the previous year.