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CIM & Mintel talk about soft drinks
CIM & Mintel talk about soft drinks 1024 768 Stephen Holmes

Here’s my notes from David Jago at Mintel & CIM‘s talk last night about Soft Drinks… *  * * Provenance of ingredients is really important. It’s a huge market, 8.2…

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Design is business, not art
Design is business, not art 1024 768 Stephen Holmes

There’s a never-ending argument in our industry about whether design is art or business. At Bloodybigspider, we fall heavily on the business side. Of course, communications need to look attractive…

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Be that guy
Be that guy 1024 768 Robert Scott

There’s always that guy, in school, at uni or at work, there’s always one. The bloke that doesn’t shut up. Talks rubbish about everything and anything. He’s the third wheel,…

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The future of work
The future of work 1024 768 Stephen Holmes

Last week I went to a talk, The Future of Work – Exploring the Roles of Digitalisation and Diversity at London School of Economics and Political Sciences – here’s my notes……

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Tenders, pitches & procurement
Tenders, pitches & procurement 1024 811 Stephen Holmes

There was a great article last week on Marketing Week, Why procurement must be marketing’s new best friend, and if you’re involved (either client or agency side) in running tenders,…

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Oi, you, look at me
Oi, you, look at me 743 496 Stephen Holmes

With creative work, whether it’s branding, design or advertising, the most important thing is to be noticed (old skool AIDA). If no one is looking at you, they’ll never see…

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It’s (not) fantastic!
It’s (not) fantastic! 1024 564 Stephen Holmes

The latest round of Go Compare’s TV adverts are even more irritating than usual (hard to imagine, I know). Clearly, the brief said “we want everyone to think that Go…

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Coca-Cola Zero to Hero?
Coca-Cola Zero to Hero? 1024 614 Stephen Holmes

News from The Guardian says that… Coca-Cola is to reformulate and rename its sugar-free Coca-Cola Zero in the UK at a cost of £10m, to make it look and taste…

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When typesetting gets lost in translation
When typesetting gets lost in translation 1024 740 Miranda Latham-Jackson

It’s a rare week in the Bloodybigspider office that one of us isn’t typesetting a translated version of a design. Since I’m the language and typography geek, it’s often me –…

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Even nicer in your ISA
Even nicer in your ISA 657 421 Stephen Holmes

View this post on Instagram Our Wellesley ad in The Daily Telegraph today, woo! #advertising #newspaper #finance #investment #printad #marketing #isa #brand #designagency #graphic #advert A post shared by Bloodybigspider…

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